Rokid and Alibaba Cloud have reached their first cooperation in the AR field, jointly crafting a new chapter for the future of personal cloud

With the rapid advancement of the digital information era, the demand for online office work and file sharing is increasing day by day. Personal cloud storage has gradually evolved from a simple storage tool to the primary carrier of users' digital assets.

Recently, Rokid has teamed up with the leading domestic cloud storage platform Alibaba Cloud Drive. Leveraging their respective strengths, both parties are working together to create a lighter, more flexible, and smoother AR + cloud storage user experience for users, expanding the content construction of Rokid's ecosystem.In this collaboration, Alibaba Cloud Drive has tailored its application configuration for Rokid's AR devices. Specifically, Alibaba Cloud Drive has systematically embedded its excellent cloud storage capabilities into Rokid's next-generation spatial operating system, YodaOS-Master.

Users of the upcoming Rokid new products will be able to directly use Alibaba Cloud Drive services in the file manager. Especially when using online files, they can enjoy a smooth experience similar to browsing local storage files.

In terms of user benefits, Alibaba Cloud Drive will offer new registered users 100GB of permanent storage space. Additionally, for a limited time, users who purchase the new Rokid products will receive extra storage space and membership benefits.

The new Rokid products will be unveiled at the Rokid Open Day 2024 event held in Hangzhou on April 20th. At that time, there will be more exciting, visually appealing, and engaging content presented.

01

Strong collaboration

Personal cloud storage is one of the mainstream digital storage solutions.

Nowadays, 128GB of storage has become the minimum requirement for people using smartphones, while 256GB/512GB is the ideal choice for most people. With the deepening popularization of the Internet, people's digital assets are increasing, making personal cloud storage the representative digital storage solution of the new era.

For casual users of personal cloud storage, 100GB of storage space is sufficient for daily use. However, for heavy users of cloud storage, 100GB is far from enough.

Massive photo backup storage and a more convenient high-definition video experience are undoubtedly essential in the mobile internet era. Moreover, the value of personal cloud storage also lies in multi-party linkage, especially through different people and terminals, allowing for the sharing of photos and videos among each other.

As a leading cloud storage platform in China, Alibaba Cloud Drive is an intelligent cloud storage product tailored for individual users by the Alibaba Cloud team. It integrates Alibaba Cloud's 12-year accumulation of self-developed intelligent storage and global accelerated cloud network technologies, providing faster, safer, smoother, and more intelligent personal cloud services.

It's worth mentioning that Rokid is the first AR company to collaborate with Alibaba Cloud Drive. Founded in July 2014, Rokid is a product platform company focusing on human-computer interaction technology. It is committed to the research and development of AR glasses and other hardware and software products, as well as the ecosystem construction based on the YodaOS operating system.

Smartphones, computers, and TVs with larger screens often mean they are non-portable and have fixed scenarios. The development of Rokid's AR technology has perfectly solved this contradiction, allowing users to further expand their scenarios.

By using Alibaba Cloud Drive with Rokid AR glasses, users can browse online files anytime, anywhere, enabling them to view 3D images stored in the cloud. This also provides users with a more diverse selection for file storage.

02

Since its establishment, Rokid has become the market leader in the consumer-grade AR glasses sector.

In terms of user coverage, there is a deep overlap between Alibaba Cloud Drive and Rokid AR glasses. It is understood that 90% of users will use Alibaba Cloud Drive on Rokid AR glasses.

According to a user survey conducted by Rokid, albeit not comprehensive, most users choose Alibaba Cloud Drive because they experience faster online video playback, more convenient downloading from the cloud to local storage, and clearer video quality.

With Rokid's lightweight design, Rokid AR glasses have seamlessly integrated into users' work, entertainment, and daily life scenarios. This allows users not only to carry them around but also to effortlessly switch between entertainment and work in seconds. By using Alibaba Cloud Drive with Rokid AR glasses, users can browse online files anytime, anywhere, while also breaking through hardware storage limitations, meeting the demand for viewing 3D images stored in the cloud.

Whether users are lying down, sitting, or standing; and no matter where they are, at home, in a café, camping, or in a car, they are no longer limited by the usage space. With Rokid AR glasses, users can open Alibaba Cloud Drive to access, download, and use files in real-time.

Diverse usage scenarios, coupled with a high degree of overlap in target audiences, are jointly driving Rokid and Alibaba Cloud Drive's two-way advancement in the "AR + Cloud" domain.

Zhong Shou, the technical head of Alibaba Cloud Drive, stated, "This is the first time Alibaba Cloud Drive capabilities have been implemented on AR devices. We firmly believe that through the technical cooperation between both parties, we will bring the best online file browsing experience to virtual reality device users."

Wang Junjie, the head of Rokid XR Center, said, "Alibaba and Rokid are close partners. Alibaba Cloud Drive has received positive user feedback on Rokid's previous generation products. This time, we chose to collaborate at the OS system level, deeply integrating AR and cloud storage capabilities, aiming to provide users with the best experience."

In the future, both parties will deeply integrate AR and cloud storage technologies to explore richer user scenarios, expand better user experiences, and contribute continuously to the era of personal cloud.

原文始发于微信公众号（Rokid）：Rokid and Alibaba Cloud have reached their first cooperation in the AR field, jointly crafting a new chapter for the future of personal cloud